Unlike most ultra violent, anime influenced, mid two-thousand, shooters-on-rails, Killer 7 escapes all clichés. Taking place in a world where terrorism has been eliminated, you play as the Smith Syndicate, a group of seven assassins that exist as one entity, each with their own personality, body, and play style. On entering a room that exists separate from the rest of reality, you swap identities by flipping channels on a TV set. Your character is: Garcian Smith, Dan Smith, KAEDE Smith, Coyote Smith, Kevin Smith (who never says anything), Con Smith, and MASK de Smith (there is also a Harman Smith, which also exists in your body, but as something of a separate being). Ostensibly, you take contracts from the American government, fighting a rising threat of invisible humanoid bombs called the Heaven Smile.